Editor's introduction: With the development of the Internet, traditional TV stations have been unable to meet people's needs for film and television. The rise bulk sms service of streaming media has satisfied the entertainment needs of more users. This article analyzes the products of iQIYI and Netflix from the aspects of business model and revenue, and talks about whether iQIYI can become the Chinese version of "Netflix", and how to make breakthroughs in order to move towards better development. road. With the development of the Internet, traditional TV programs can no longer meet the bulk sms service needs of people to watch entertainment programs. The rise of streaming media has gradually replaced people's traditional entertainment mode of watching TV. As video sites of the same type,
Netflix and iQiyi are both well-known video sites, which greatly meet the entertainment needs of users. Everyone says that iQiyi is like the Chinese version of bulk sms service Netflix. Both are long-form video platforms. The market value is 80 times different. From the aspects of business model and income, the two have different effects. This report focuses on the analysis of the product structure of the two, and analyzes the product situation of the two by analyzing the core data and realization methods. , and finally talk about whether iQiyi can become the Chinese version of Netflix, and bulk sms service how to break through and move towards a better development path. 1. Product structure 1. Netflix's product structure To log in to Netflix, new users first register with their email addresses.
Netflix will provide three packages for users to choose from. As long as they register as a member, users can watch all the film and television resources on the bulk sms service platform. Netflix has five users, and users can edit each user's nickname, avatar, and age level settings. This is very convenient and convenient for home users, because Netflix's movies and TV series have a rating system, some content is not suitable for minors to watch, children can watch their own channels, and the content and movie recommendations watched by different users are different. the same. After entering Netflix, users bulk sms service can see the simple and direct interface of Netflix. On the homepage, Netflix will recommend similar types of movies and TV series to the corresponding users, and only pictures will appear.